Even more, the dating sites themselves can promote a sense of destiny or that one's soulmate is out there somewhere.
Approximately 25 million unique users around the globe visited online dating sites in the month of April 2011 alone, according to the study.
Internet dating has become the second most used method of dating, only behind meeting new people through friends.
Although Internet dating can be a helpful tool for some people, the authors caution that there are some drawbacks to the online dating world.
By 2005, about 37 percent of single people had tried online dating.In 2007-2009, about 22 percent of heterosexual people had found their significant others through the Internet (this number was about 61 percent for homosexual couples).For many years, online dating had a stigma attached to it.Its likeness to personal ads may have been a little too close for comfort, and Americans were hesitant to embrace it.
Interestingly, men look at about three times as many dating profiles as women, and are 40 percent more likely to contact another person than women are.
To give some comparison, in the 1990s, only about one percent of people used personal ads to meet other singles.