This study attempts to synthesize previous empirical findings regarding antecedents and consequents of trust in e-commerce. 70 empirical studies have been identified, and 262 effect sizes are collected and meta-analyzed.
Implications for future research are also discussed.
The purpose of paper is focus attention on that can be assigned to qualitative attributes.
The methodological part contains the results of a questionnaire survey conducted on a sample of 150 students of University of Zilina.